March 31 - April 3, 2022 • HEAD – Genève

Time to Watches

Time to Meet – Time to Share

Now is the time to meet again – in person, face to face – to show and to share.






Two events, one city

Same Time, Same City

Time to Watches, the new watch event for creative and innovative brands, will take place in Geneva.

During its four full days, from March 31th to April 3th 2022, industry professionals, retailers, medias, influencers and VIPs will all be able to come together, meet and discuss.

© HEAD - Genève, Michel Giesbrecht

Ideal Location

Located halfway between Watches and Wonders at Palexpo by the airport and Geneva’s lakeside hotels…

… Time to Watches will host 40 exhibiting brands at HEAD – Genève. Its emblematic venue, the Cube, will combine exhibition areas, a media room and plenty of open spaces for informal meetings and catering.

“ We want to promote values of audacity and innovation in watchmaking by bringing together know-how, creativity and energy from watch brands, who all happen to be meeting on the same dates in the same city. ”

Marc Angebault and Christian Wipfli, co-directors of Time to Watches

The building known as Le Cube will host Time to Watches and its 50 or so exhibitors. Its majestic facade, a legacy of its industrial past, gives it a resolutely contemporary echo.

Discover the layout of the venue around three key words: elegance, modularity and optimisation. Three stand areas are proposed: 9, 18 and 27 m2 plus an attractive offer for emerging brands.

Selection Committee

To ensure consistency of values and beliefs amongst the exhibitors, a Selection Committee, representing different voices from the industry, has been put together.

Time to Become an Exhibitor

To take part in Time to Watches, we invite you to fill in the form below. This form will be presented to our Selection Committee and, once validated, an Application for admission and contract of exhibition will be sent to you.

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Individuals or legal entities wishing to participate in the Time to Watches Event must first submit their application using the form below. Time To Watches has full discretion and independence in deciding whether or not to accept Exhibitors' applications to the Event. The validation or not of your application will be confirmed in writing by Time To Watches.




Contact Person

First name / Last name*

Personal data and privacy policy
The personal data recorded in this form will be stored and processed for the purpose of treating your application in accordance with our Privacy Policy . By submitting your application you consent to the processing of your personal data in accordance with the Privacy Policy and you agree to it. For other uses of your personal data, including marketing, we require your consent:
Regulations of the Event*
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